Lorena Hydeman is a fashion stylist based in London. She revels in using fashion as a tool with which to subvert societal norms and challenge viewers. Cornerstones of her work are a sense of humour, surrealism and a strong colour story.

Lorena was born in London and spent ten years living in Qatar. With a Serbian father and Montenegrin mother, Lorena draws upon a vast array of cultural influences throughout her work.

She completed her studies at Condé Nast College and was part of the first class of graduates of the Vogue Fashion Foundation Diploma in 2014.



Vogue Italia, Vogue India, Burberry, ASOS, Selfridges, Matches Fashion, LN-CC, Farfetch, Harvey Nichols, Harrods, New Balance, King Kong, Fucking Young!, House of Solo, Quorn, High Focus Records, Olympia Records, Noctis, 1883, Cult, XXY, FGUK, Off The Rails, Phoenix, Kaltblut.